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I think it's interesting that [DICE's] Battlefield Bad Company 2 got the same Metacritic score as [Call of Duty:] Black Ops. We knew we were building on [the] Unreal [graphics technology] for Medal of Honor which wasn't our foot-forward tact. We knew that going in. Our next game [Battlefield 3] is being built on the second generation of Frostbite which I think is at least in my opinion is a class act for FPS. I think we're going to lift the game pretty dramatically in the first-person shooter category.
I have great expectations to do a lot better in 2011 than in 2010 on the strength of a couple of products like Bulletstorm and Crysis [2], but most importantly for us, Battlefield 3, which I feel incredibly good about.
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There comes a time when we as a studio have to choose where to best put our efforts. At DICE we’re dedicated to taking care of our products after launch, and also hell bent on building new, innovative and high quality games.
In my day to day work, I look at our release schedule and the studio’s capacity, weighing them against our wild ambitions to create awesomeness. I often need to make hard calls regarding where we put the studio’s focus. Part of the challenge is to balance work on the new against the already shipped, prioritizing the amount of energy spent on the known franchises and the time spent on developing something entirely new.
This is one of those cross roads where I need to make a hard decision. While we’ll continue supporting Battlefield: Bad Company 2 and previous games, it’s time to look ahead to the next giant leap for DICE – the release of Battlefield 3, powered by the mighty Frostbite 2 engine. Our goal is crystal clear: we’re going to build the best Battlefield game ever, and we’ll do whatever it takes to make this the biggest launch in DICE’s history.
We know some of you eagerly have been awaiting Battlefield 1943 and Battlefield: Bad Company 2 Onslaught on PC. I’m sad to say that these two titles are now officially cancelled. Instead, our talented teams will focus on delivering the greatest possible gaming experience in our next behemoth release. We’re confident this will lead to an even better experience in Battlefield 3, not only on PC, but on all platforms.
For an idea of what that means, watch this space for some exciting news I think you’ll like.
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